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The reality of the Web circa February 2010 is 207,316,960 sites worldwide.

Clicking one site per second, non stop, it would take about six and a half years to view them all. Success on the Web is determined by how netizens view a site, relative to a few hundred million other choices.

The challenge for every site, is one of eyeballs and enthusiasm. The clear winners are those that quickly engage clients and connect with them. Done correctly, the Web is the least expensive, most valuable, Public Relations channel ever conceived, always on, always serving.

Comparing the relative effectiveness of promotional efforts on the Web is a simple process. Knowing where you are today in relation to competing forces is the first step before pursuing proven paths to enhancing Web presence, and search engine rankings.


Knowing which sites command the most attention in a given field carries huge importance for where Web advertising $$$ are best spent. On the Internet, competition for eyeballs and enthusiasm never stops. It just gets more intense, every day.

Web Presence consulting to discover:

  • How you appear on the WWW
  • What your competition looks like
  • Where you want to be.
  • How you will get to where you want to be, including an action plan and metrics to gauge progress

This is a fast, friendly service, from a college graduate with a business degree and real world business experience.

doug.brethower@lakedata.net

Source of the site count -- http://news.netcraft.com

When images are displayed within online content, they are often scaled down to better flow with text, and to load articles more quickly in a browser window.

Web savvy visitors are accustomed to clicking these "thumbnails" to view the image at a larger scale as needed.

El Kamino

To make this work the way it should:

  • Create an image object within content that displays the picture at meaningful zoom level. New->Image.
  • If a group of pictures makes sense, a new ->Gallery object should first be created, then the image objects created below the gallery structure. That way a visitor may be drawn deeper into site content via pictures
  • Make a note of the url that loads the picture at its highest resolution. Copy that url to the local computer system clipboard. In this case -- http://www.newsnetworknn.com/publish/index.php/eng/Articles/Photos/El-Kamino
  • Embed the image into content just like doing an upload, but rather than uploading, "Browse" to locate the pic.
    link-an-image-already-in-content
  • After the image is in place within content, highlight the entire image by positioning screen cursor just before or after the image and mouse sweep forward or backward until a highlight covers just the image.
    highlighted-image
  • Then, with the highlight still covering the image, click the link icon in the toolbar, paste the url from the clipboard into the href - link address field.

A Precious Resource

Properly scaled pictures with one click simple zooming is a feature web visitors expect.

Don't risk confusing or disappointing them.

As a site owner, new visitors are your most precious resource. Treat them like that, and they may return for more!

A complete editing toolbar and most article publishing functions are available for blog postings.

Blog postings can include links, video, file attachments, embedded maps, and more.

The clearest way to convey a message to a target audience then becomes the most important consideration. Rather than shoe-horning the message into the medium, even the most ad hoc presentation may take advantage of the full spectrum of web media choices.

Early successes are the key to entice actions that may continue into the future,

To encourage kids to fish in Missouri, take them crappie or white bass fishing in the spring. That is their best chance, when practically anything that hits the water has a chance of getting devoured.

Grow Beyond the Original Excitement

The web is a great resource to study, learn, and be entertained. Pushing beyond the infotainment model, into community driven actions, requires a belief that success is achievable at the grass roots level. Show others doing, being successful, failing, that builds the spirit of community involvement.

Each newcomer who achieves success, boosts the energy of the total community. Each newcomer who stumbles, provides an opportunity to demonstrate community commitment to helping all achieve their dreams. Capture the enthusiasm, grow your community, just that simple.

When rolling your own social network is this easy, why not create your own online environment without all the typical Web distractions?

With internet, the publishing market is facing a major challenge as it attempts to combine print and digital delivery. Existing outlets must decide what makes the most sense for their situation.

Today, some of the players have already made the choice and are moving to a 100% digital media delivery. Others want to take advantage of all media but face organizational issues.

There may never be greater opportunity to mold a cooperative communications model that works for and at the grass roots level.

Test of inserting old content in correct chronological order.

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